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Try a modern form builder for your next form, survey, or funnel.

Reform is the fastest way to create shareable and embeddable forms that look great, are awesome to fill out, and integrate with the rest of your work.

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Reform form builder with a lead form being built.

“Reform is what Typeform should have been: clean, native-feeling forms that are quick and easy to spin up.
Reform does the job without a bunch of ceremony.”

Explore these finely tuned use cases:

A modern form builder
for your tool belt.

Integrates with your stack.
Reform fits right into your stack with fully hosted, embedded, or headless forms. Keep tabs on responses with one of our first-party integrations — or build your own with Zapier or webhooks.
No coding or design required.
Your forms need to look great and like they're yours. With Reform, it's simple to build clean-looking, branded forms, from simple one-pagers to interactive multi-page forms with logic — without knowing how to design or code.
Start from a template.
Reform comes bundled with templates for everyday business use cases, such as demo request forms, early access forms, intake forms, product-market fit surveys, and much more. Use them as a starting point or start from a clean slate.
One page. Many pages. Some pages.
One question per page is great for some forms, but it’s a silly constraint. You decide if you want a one-question-at-a-time path — or not. Sprinkle in some routing logic and allow respondents to take a break and come back later.
Single or multi-page.
All questions on one page or split up into multiple pages — We let you decide what works best.
Routing logic.
Powerful page routing logic that lets you skip, jump, or redirect based on previous answers.
Finish later.
Long application form with many pages? Add the option to take a break and come back later.
Hosted or embedded.
Share your forms easily with a Reform-hosted URL or embed them on your own website.
Integrate Reform into your own systems and processes by building on top of response webhooks.
Make sure your forms are accessible to all your respondents and easy to fill out.
Publish a form in minutes with one of Reform's many templates or duplicate an existing form.
Got your own dev team and a clear design vision? Take full control with headless Reform.
Use redirects to send respondents back to your website or a payment link after they finish.

What’s wrong with the status quo?

There are a thousand, and then some, form builders out there. So why build another one? First of all, most of them were built a long time ago - and it shows with design that looks like it was built for another decade or is overly gimmicky with silly constraints for design's sake.

Second of all, the forms are either too difficult to make your own or look like someone else's brand. Add to that a lack of accessibility, slow forms (and form builders), and stock photo templates that look like boring slide shows. And we haven't even mentioned predatory pricing yet.

That's why we're building Reform.

Coming from Typeform? Learn how Reform is different.

How Reform is better

Your name, logo, and colors, front and center. Your brand shines through, not ours.
No silly constraints
You deserve the option of taking your respondent down a one-question-at-a-time path, or not.
Forms should render and display instantly. No loading spinners allowed.
Take care of all of your respondents with forms that anyone can read and answer.
Usable designs
Being beautiful shouldn't come at the cost of usability. No messing with default browser behavior just because it looks cool.

Reform for all your...

  • Demo requests
  • User feedback
  • Early access pages
  • Lead capture
  • Client intake
  • SaaS onboarding surveys
  • Product & customer research
  • Job applications
  • Product-market fit surveys
Reform single-page example
Fathom Analytics

Ready to build your first form?

No credit card required to start building. Collect unlimited responses on all plans.

Our customers are the best